Monday 17 May 2010
Saturday 15 May 2010
Semiotic
Semioticians classify signs or sign systems in relation to the way they are transmitted. This process of carrying meaning depends on the use of codes that may be the individual sounds or letters that humans use to form words, the body movements they make to show attitude or emotion, or even something as general as the clothes they wear.
Some say that images work via a second communicative system, one fully as expressive as natural language, but separate and structured independently of it. Others find visual and verbal meanings more dissimilar than similar, with the visual lacking a kind of determinacy for which verbal language seems better suited.
A recent example of this would be when Coca Cola changed their original recipe of their cola. The public did not embrace the new taste. Even though the new taste had proven to be successful in blind taste tests it caused change and it called attention to itself. Therefore, the general public strongly objected to this change because they could not associate this new "Coke" with the one they were used to.
Other example is using in advertising perfumes to signify the women and using her as an object that allows a women to control how she is perceived through how she smells. It has also increase the symbolism of women as elegant, boatful, and glamour’s.
Calvin Klein's Euphoria
Bvlgari Omnia
Reference:
Friday 14 May 2010
Lomography
Lomography - History
In the early 1990s a couple of students discovered a small, enigmatic Russian camera, the Lomo Kompakt Automat, and created a new style of artistic experimental photography with their first unorthodox snapshot cavortings. The approach: taking as many photographs (Lomographs) as possible in the most impossible of situations possible and from the most unusual positions possible, and then having them developed as cheaply as possible. The result is a flood of authentic, colourful, crazy, off-the-wall, unfamiliar and often brilliant snapshots. These are mounted on panels to form a sea of thousands of Lomographs which regularly astonish viewers with their sheer colourfulness, diversity and power of expression. Ensuing major exhibitions in Moscow, New York, Vienna, Berlin, St. Petersburg, Havana, Zurich, Cologne, Madrid, Cairo, Tokyo and many other cities, where up to 100,000 Lomographs were shown at a time, established an international reputation for Lomography.
Lomography as a brand is definitely about film and analog photography, in particular, photos taken with lomo brand cameras.
In the early 1990s a couple of students discovered a small, enigmatic Russian camera, the Lomo Kompakt Automat, and created a new style of artistic experimental photography with their first unorthodox snapshot cavortings. The approach: taking as many photographs (Lomographs) as possible in the most impossible of situations possible and from the most unusual positions possible, and then having them developed as cheaply as possible. The result is a flood of authentic, colourful, crazy, off-the-wall, unfamiliar and often brilliant snapshots. These are mounted on panels to form a sea of thousands of Lomographs which regularly astonish viewers with their sheer colourfulness, diversity and power of expression. Ensuing major exhibitions in Moscow, New York, Vienna, Berlin, St. Petersburg, Havana, Zurich, Cologne, Madrid, Cairo, Tokyo and many other cities, where up to 100,000 Lomographs were shown at a time, established an international reputation for Lomography.
Lomography as a brand is definitely about film and analog photography, in particular, photos taken with lomo brand cameras.
I do lomography because it's refreshing to go back to the basics of photography. Just to capture a moment or subject and not have to worry about whether the focus, camera settings or the lighting is perfect. I just want to have fun and make a creative image.
Photography for many people is now just about camera specifications and camera features. They are too focused on having the best camera with the best lens and have forgotten what photography is really about. To save a memory and have fun while you do it!
preserving Lomo's concept:
10 lomo's golden rules
1.Take your camera everywhere you go.
2. Use it anytime, day and night.
3. Lomography does not interfere with your life, but is a part of it.
4. Try the shot from the hip.
5. Approach the objects of your "Lomographic desire" as close as possible.
6. Don't think.
7. Be fast.
8. You don't have to know beforehand what you captured (forget LCD).
9. Afterwards, either (forget LCD review).
10 Don't worry about any rules.
Photography for many people is now just about camera specifications and camera features. They are too focused on having the best camera with the best lens and have forgotten what photography is really about. To save a memory and have fun while you do it!
preserving Lomo's concept:
10 lomo's golden rules
1.Take your camera everywhere you go.
2. Use it anytime, day and night.
3. Lomography does not interfere with your life, but is a part of it.
4. Try the shot from the hip.
5. Approach the objects of your "Lomographic desire" as close as possible.
6. Don't think.
7. Be fast.
8. You don't have to know beforehand what you captured (forget LCD).
9. Afterwards, either (forget LCD review).
10 Don't worry about any rules.
long exposure
Emotions Joy
the more, the better: multiexposure
Reference:
Slinkachu
Slinkachu has attracted a cult audience for his photographs of tiny, hand-painted figures in unlikely urban settings. The street artist’s tiny world exists for a brief moment before it is washed away, eaten by animals or trodden underfoot by the unsuspecting public. These tiny narratives are then photographed by the artist, providing evidence of their brief “lives”. Slinkachu’s recent book, Little People in the City (with an introduction by Will Self), has become a best seller.
Slinkachu leaving his usual urban setting for the first time and his photographs will show tiny day-trippers facing everyday dramas within the grounds of Belsay.
The “little people” project has seen dozens of the tiny characters left around the city in a variety of poses, with begging for coins twice their size, being senless by mini-muggers.
Slinkachu has inspired by graffiti artist Banksi and wants to hide his identity. Only admitting to being a 26 years old Londoner.
A lot of recent miniature-model-photography work that is similar to Slinkachu work done in the '80s and '90s, but Slinkachu had steps further and his work is really clever and fun.
Slinkachu work reminds me of the Italian artist Olivo Barbieri a photographer of urban environments .He is recognized for his innovative technique creating a miniature still photgrphy from actule landscape by simulating shallow depth of filed via the use of the til-shft lens photography.
Belsay Hall, Newcastle
Reference:
Gregory Crewdson
Is one of my favorite photographers the way he planned his scene and how he choose the perfect time to creat the magical moment in the image. Every detail of these images is meticulously planned and staged, in particular the lighting. In some instances, extra lighting and special effects such as artificial rain or dry ice are used to enhance a natural moment of twilight. In others, the effect of twilight is entirely artificially created.
All the images propose twilight as a poetic condition. It is a metaphor for, and backdrop to, uncanny events that momentarily transport actors from the homeliness and security of their suburban context. Crewdson has drawn inspiration from the town of Lee, Massachusetts, where his family has a cabin: it was the setting for his Natural Wonder series (1992-97), which fused the natural and domestic worlds in surreal, vividly colorful images.
In some of my I images I have taken in the twilight I achieved in some of my images without a crew it’s by me and my camera, its not easy to capture what I really want to be in my frame because its not been planned like Gregory Crewdson but I’m trying to capture the best twilight moment that I’m looking for to be in my frame.
“I think I always have been drawn to photography because I want to construct a perfect world. I want to try to create this moment that is separate from the chaos of my life, and to do that I think I create enormous disorder. And I like that craziness because I think that it creates almost a sort of neurotic energy on the set, and through that there is a moment of transportation. And in all my pictures what I am ultimately interested in is that moment of transcendence or transportation, where one is transported into another place, into a perfect, still world. Despite my compulsion to create this still world, it always meets up against the impossibility of doing so. So, I like the collision between this need for order and perfection and how it collides with a sense of the impossible. I like where possibility and impossibly meet.”
Gregory Crewdson, from an interview on Egg (pbs.org)
Gregory Crewdson
Untitled from the series 'Beneath the Roses'
2004
References
Thursday 13 May 2010
Stephen Shore
Stephen Shore (born 1947 in New York City) is an American photographer known for his deadpan images of banal scenes and objects in the United States, and for his pioneering use of color in art photography. Stephen Shore was interested in photography from an early age. Self-taught, he received a photographic darkroom kit at age six. He began to use a 35mm camera three years later and made his first color photographs. At ten he received a copy of Walker Evans's book, American Photographs, which influenced him greatly. His career began at the early age of fourteen, In 1972, for instance, the New York native embarked on a road trip that was to offer what he refers to as his “first view of America.” A decade’s worth of summer road trips followed, including the one that took Shore to Coronado Street. In 1974, Shore began photographing with an 8×10 view camera. He thinks in his photography how is the elements related to each other and the balance to his point that seems central to the picture .
Stephen Shore, U.S. 97, South of Klamath Falls, Oregon, July 21, 1973
Stephen Shore is one other photography’s seminal figures. A pioneer in the art of color photography, his large format photos articulated new directions in the 1970s. the point that is central to the picture and using it to determine where to point his camera to be very interesting and informative. I felt that it helped me to improve my view of thinking be for taking my image.
Reference"
William Eggleston
William Eggleston was born in Memphis, Tennessee and raised in Sumner, Mississippi.
Eggleston's early photographic efforts were inspired by the work of Swiss-born photographer Robert Frank, and by French photographer Henri Cartier-Bresson's, First photographing in black-and-white, Eggleston began experimenting with color in 1965 and 1966. color transparency film became his dominant medium in the later sixties. “The dye-transfer process resulted in some of Eggleston's most striking and famous work, such as his 1973 photograph entitled The Red Ceiling, of which Eggleston said, "The Red Ceiling is so powerful, that in fact I've never seen it reproduced on the page to my satisfaction. When you look at the dye it is like red blood that's wet on the wall.... A little red is usually enough, but to work with an entire red surface was a challenge."
In this the red ceiling I love the way the image is been taken and how the red color makes it powerful as Eggleston says to work with entire red surface was a challenge .Eggleston photography in this image is one of contemporary art photography its strong and powerful as the way he thought to take the ceiling on that time .
Reference
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